---
title: "Futuriza — Fashion Tech Authority"
description: "Crafting next-gen brands with AI-powered visuals and tools. Turn design sketches and 3D garments into ultra-realistic imagery and campaigns."
last_updated: "2026-09-02"
canonical_url: "https://futuriza.io/en"
lang: "en"
---

# Futuriza — Fashion Tech Authority

> Crafting next-gen brands with AI-powered visuals and tools. Turn design sketches and 3D garments into ultra-realistic imagery and campaigns.

Futuriza is a Brazilian fashion tech company that generates AI photos, videos and e-commerce modules for fashion brands.

## One Stop Shop

All the brand managers need to improve products showcase and boost e-commerce sales

## All services

### IMAGES

Advanced AI Flows to generate photos, styled by fashion experts at massive scale

- [Sketch](https://futuriza.io/en/services/sketch-to-realistic): The sketch and the tech pack become photos before a sample exists. We turn designer sketches, tech packs and 3D patterns into ultra-realistic images for flat lay, lookbook or concept imagery. Your team validates the fit, closes the color palette, approves the collection with sales and even opens pre-orders without cutting a meter of fabric. Lower sample costs and a collection that reaches the storefront sooner.
- [Still](https://futuriza.io/en/services/flat-lay): Still photography for fashion e-commerce, with AI workflows calibrated garment by garment. We cover every format fashion retail asks for: mannequin still, ghost mannequin (invisible mannequin), hanger still and creative still for campaigns. Composition, fabric texture, proportion, fashion styling, light and shadow get the same rigor as a studio. That is what lets you deliver thousands of SKUs without losing the standard of your storefront.
- [Lookbook](https://futuriza.io/en/services/lookbook): AI-generated photos with a posing model, standardized set design and lighting, made to show drape, texture and what sets each garment apart in natural, varied poses. The model is chosen and directed according to the brand brief. The lookbook comes out consistent from the first look to the last, ready for e-commerce, wholesale catalogs and collection presentations to retailers.
- [Campaign](https://futuriza.io/en/services/campaign): High-impact fashion campaigns without a physical production. We start from an in-depth creative brief and build set design, location and expressive compositions, with refined art direction and a cinematic mood. The same visual language carries across storefront, paid media, social media and physical stores. Your brand shoots the campaign it imagined without depending on a production company's calendar, travel or location fees.
- [Models](https://futuriza.io/en/services/virtual-models): A virtual model that belongs only to your brand, trained by AI from reference images and your brand book guidelines. Together we define body type, skin tone, hair, facial features, makeup, accessories and behavior, and all of it becomes a digital dossier that serves every future production. In practice, your brand gains its own casting, with real body diversity and no image contract to renegotiate every collection.
- [Digital Twin](https://futuriza.io/en/services/digital-twin): The digital twin of a real model, also called a digital clone. Our proprietary training process captures hundreds of high-fidelity images of that person and builds an anatomical dossier that later generates any angle, pose, expression or setting. The model shoots once and your brand produces all year long, with creative freedom and realism, without depending on a new day rate.
- [Recolor](https://futuriza.io/en/services/recolor): One photo, and the whole color range comes out ready. Our AI generates faithful variations for apparel at scale, respecting Pantone codes, fabric depth, natural shadow and real texture. You can swap the pose or the model in the same workflow, so each variant looks like a real wardrobe change. A relief for anyone with many colors per SKU in e-commerce.
- [Poses](https://futuriza.io/en/services/pose-variations): One photo of a real model becomes many. We generate additional natural poses and camera angles, expanding the number of images per product without booking a new shoot. The sequence comes out complete, with believable movement and cinematic perspective. And more images per SKU is exactly what removes the shopper's doubt, which shows up in the return rate.

### SHORT VIDEOS

AI-generated short videos with organic movement and shots that hold attention in the feed and on the product page.

- [Model Posing](https://futuriza.io/en/services/model-posing-videos): Fashion video in a virtual studio, with the model in natural poses and subtle movements that reveal drape, weight and how the fabric behaves. That is where your customer sees how the garment moves on the body, something a still photo does not tell. It comes ready for the product page, Reels, TikTok and ads.
- [360° Video](https://futuriza.io/en/services/360-video): 360° product video to show every detail in motion. It works very well for structured items such as footwear, bags, eyewear, accessories and cosmetics. The rotation reveals material, finish and construction from every angle, holds the eye longer and usually improves conversion in paid media.
- [Social Media](https://futuriza.io/en/services/social-media-videos): Short fashion videos for Instagram, TikTok and YouTube Shorts, made to retain. Each piece is born with a strong hook in the first seconds and visual moments that stop the scroll, which drives watch time, comments and shares. Your brand gains a weekly volume of content without paying for a production for every post.

### PLUG & PLAY MODULES

Features that plug straight into your e-commerce to make the storefront livelier, engage and help sell.

- [Virtual Try-On](https://futuriza.io/en/services/virtual-try-on): A plug and play virtual try-on for your fashion e-commerce. The customer uploads a photo and sees herself wearing the garment right away, in any pose. We trained the AI on more than 40,000 images so the fit comes out realistic, the texture faithful and the try-on consistent. She buys with more confidence about size and fit, the biggest cause of returns, and you also capture the lead for remarketing.
- [Video Commerce](https://futuriza.io/en/services/video-commerce): A module that brings the dynamics of stories and highlights into your product page. Explanatory videos appear on the PDP in vertical format and drive interaction, time on page and conversion. It is the same language your customer already consumes on social media, showing up right when she decides to buy.

## Case studies

See how leading fashion brands are using Futuriza to create impressive content and experiences faster and cheaper.

- **Farm Rio**: [See how Farm Rio revolutionized their content production with Futuriza](https://futuriza.io/en/cases/farm-rio)
- **Hering**: [How Hering optimized their production with AI Photoshooting](https://futuriza.io/en/cases/hering)
- **Luiza Barcelos**: [Luiza Barcelos boosts retention and conversion with Video Commerce](https://futuriza.io/en/cases/luiza-barcelos)
- **Lez a Lez**: [Lez a Lez innovates with virtual models and AI Photoshooting](https://futuriza.io/en/cases/lez-a-lez)
- **Acostamento**: [Acostamento expands visual coverage and boosts conversion with AI Photoshooting](https://futuriza.io/en/cases/acostamento)
- **Brandili**: [Brandili reduces sample garment costs by 70% with AI Photoshooting](https://futuriza.io/en/cases/brandili)
- **By Gus**: [By Gus cuts costs by 70% with Futuriza's generative photography](https://futuriza.io/en/cases/by-gus)
- **Optimist**: [Optimist triples retention and boosts conversion by 36% with AI Photoshooting](https://futuriza.io/en/cases/optimist)

## Frequently asked questions

### What is Futuriza?

Futuriza is a Brazilian fashion tech company with offices in Vitória (ES), Joinville (SC) and Satellite Beach (Florida, USA). It uses artificial intelligence to generate fashion product photos and videos and offers plug and play e-commerce modules such as virtual try-on and video commerce.

### Which services does Futuriza offer?

AI photos (virtual models, sketch to image, still, lookbook, campaign, digital twins, recolor and pose variations), short videos (model posing, 360° video and social media) and plug and play e-commerce modules (virtual try-on and video commerce).

### How does AI photo generation work?

Starting from a still photo of the garment, a sketch or a 3D model, AI workflows calibrated by the Futuriza team generate lookbook, campaign and still images, plus color and pose variations, using exclusive virtual models or digital twins of real models.

### Do the generated images look real?

Yes. Deliveries are photorealistic and follow the brief approved by the brand. Each delivery includes up to 3 rounds of adjustments at no extra cost whenever the material does not match the brief.

### Which brands use Futuriza?

Farm Rio, Hering, Arezzo, Animale, Luiza Barcelos, Lez a Lez, Brandili, Acostamento, By Gus and Optimist are among the fashion brands already using Futuriza.

### What results have clients achieved?

Luiza Barcelos recorded 46% more conversion and up to 5x more time on the product page. Optimist saw 36% more conversion and 3x more retention. Brandili and By Gus cut sample and photoshoot costs by 70%. Acostamento increased conversion by 17%.

### What is the virtual try-on?

A plug and play e-commerce module: the shopper uploads a photo and instantly sees the product on themselves, in any pose. It works on any e-commerce platform.

### What is video commerce?

A tool that shows explanatory product videos, in the format of social media, inside the product page and the brand's own app, increasing time on page and conversion.

### Does Futuriza work with brands outside Brazil?

Yes. Futuriza operates in the United States and serves brands in Portuguese, English and Spanish.

### How do I hire Futuriza?

Through the Start Now button on the site or via WhatsApp. Services are offered by subscription or by credits, according to the proposal.

## Contact

- WhatsApp: +55 27 98898-0695 (https://api.whatsapp.com/send?phone=5527988980695)
- Phone: +55 27 98898-0695
- [Contact](https://futuriza.io/en/contact)

### Offices

- **Base 27**: Rua Leocádia Pedra Santos, 115, Vitória/ES - Brasil, 29050-370
- **Ágora Tech Park**: Rua Dona Francisca, 8300, Joinville/SC - Brasil, 89219-600
- **Global**: 210 Carole Ct, Satellite Beach/FL - USA, 32937-3004

## Sitemap

- [Home](https://futuriza.io/en)
- [Services](https://futuriza.io/en/services)
- [Case studies](https://futuriza.io/en/cases)
- [About Futuriza](https://futuriza.io/en/about)
- [Frequently asked questions](https://futuriza.io/en/faq)
- [Glossary](https://futuriza.io/en/glossary)
- [Blog](https://futuriza.io/en/blog)
- [Contact](https://futuriza.io/en/contact)
- [Work with Us](https://futuriza.io/en/work)
- [sitemap.md](https://futuriza.io/sitemap.md)
- [llms.txt](https://futuriza.io/llms.txt)

pt-BR: https://futuriza.io/pt · es: https://futuriza.io/es