---
title: "How Hering optimized their production with AI Photoshooting | Futuriza case study"
description: "Hering reduced the number of photos needed in traditional photoshoots for still images, generating all additional views with Futuriza's AI Photoshooting..."
last_updated: "2026-09-02"
canonical_url: "https://futuriza.io/en/cases/hering"
lang: "en"
---

# How Hering optimized their production with AI Photoshooting | Futuriza case study

> Hering reduced the number of photos needed in traditional photoshoots for still images, generating all additional views with Futuriza's AI Photoshooting...

**Brand:** Hering

Hering reduced the number of photos needed in traditional photoshoots for still images, generating all additional views with Futuriza's AI Photoshooting solution.

## What changed

- **Less** fashion production costs
- **More** visual coverage of collections

## Products used

- AI Photoshooting

## Services used

- [Still](https://futuriza.io/en/services/flat-lay)
- [Poses](https://futuriza.io/en/services/pose-variations)

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